The group is stepping up its communication and visibility. Over many years, Imerys has invested in multiple companies, mines and assets to assemble a broad portfolio of products for the refractory market. Traditionally, these companies have maintained their regional identity and benefited from access to the broader Imerys Group to assist with research and development, innovation, geology and engineering.
In 2013, we as a sub-division of the group began the transition to a global organization, combining our refractory minerals assets and presenting ourselves to the market as Imerys Refractory Minerals.
Starting October 1st 2014 the Imerys Refractory Minerals division will use the following umbrella logo which will appear everywhere from invoices, to bulk bags and on company vehicles, brochures and business cards.
Our brands’ products are now identified through the following visuals:
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